One key element of a successful event is a well-executed social media strategy. Having good social media coverage of your event can improve attendee experience as well as extend the overall awareness and reach of the event, whether pre-event, during the event, or post-event. i4D can help you create a strong social media strategy for your event, determine the appropriate channels, develop engaging and informative content, engage key influencers, and understand the success of your program through tracking and reporting.